Your next adventure starts here at Your Coop Travel!
We are the one of the only travel groups in the UK which is part of larger family of businesses which form The Midcounties Co-operative, which makes our travel business even more unique!
We're an independent agency, which means we have wider choice of packages and we work closely with over 300 major tour operators.
We’re looking for a passionate and energetic Assistant Travel Manager to join our growing Society and create unforgettable experiences for our members and customers.
As a Virtual Travel Expert Manager, you will:
Lead & content generation
• Creating enticing and exciting offers to engage existing and new customers driving sales leads into multiple social media channels.
• Update online content to harmonise merchandising with key areas of partner or destination focus and social activity within product & sales.
• Proactively responding to all comments and private messages, to convert leads into enquiries and bookings.
• Reactively respond to web generated calls, e-mails and chat fulfilling enquiries in line with agreed customer service levels.
• Generate user generated content on social channels by encouraging our customers to post photos of their trips booked by you.
Growing a start-up
• A|B testing lead and customer acquisition e.g. paid media, social, sales pages, blog posts and content. Apply learnings in continual cycles of optimisation.
• Seek every opportunity to expand audiences
• Adopt data led, simple and low-cost methodologies.
• Make data driven decisions to support the growth of Virtual Travel Experts
Trading
• Play a key role in the trading success of the business by:
o Providing insights key drivers of performance to optimise sales
o Work with marketing and retail teams to exploit market opportunities.
o Track and manage call and appointment hunt groups to ensure optimum levels of conversions and sales.
Team Management
• Forward planning of resource requirements (systems & personnel) to deliver online generated leads through the virtual store and to bricks and mortar branches.
• Motivate, mentor and train team members toward achieving agreed key performance indicators, including but not limited to:
o Customer satisfaction
o Leads to enquiry to booking conversion rates
o Membership participation
o Conversion rates
o Average selling price
o Customer and lead acquisition
o Productivity
• Communicate areas of commercial focus in line with group wide trading priorities.
Sales & Customer Relationship Management
• Achieve and look to surpass sales targets lead, custom and sales targets
• Ensure the optimisation of every sales lead and opportunity across all active channels
• Create sales forecasts and analyse performance data to constantly optimise commercial operations.
• Ensure customer success and service in all aspects of the virtual travel store.
• Work with marketing teams to ensure a consistent delivery of brand standards and experience.
• Contribute to the development of and test new sales and engagement techniques.
• Influence average selling prices by formulating upsell and cross sell plans.