Are you a strategic and creative marketing professional ready to lead a dynamic team towards commercial growth?
As the Marketing Manager - Food, you will spearhead the creation and execution of impactful marketing strategies and campaigns that drive footfall, customer engagement, and sales in our Food stores. Leading a team of two Marketing Executives, you will be responsible for translating strategy into action, delivering commercial marketing campaigns, and analysing their success.
As part of this role, your responsibilities will include:
• Conducting, commissioning and analysing customer and market insights to support and inform marketing plans to increase customer attraction and commercial performance
• Leading the team to drive commercial revenue through the planning, development management and implementation of short and long-term trade marketing campaigns, period promotions and channel activity at pace, cost effectively and in line with the TCG marketing calendar
• Building productive working relationships with key stakeholders internally/externally to gain buy in, foster collaboration and deliver flawlessly, always representing the customer and member at every opportunity
• Consulting and partnering with Food Operations Managers, Store Managers, Food Trade members, Head of Member Trade and Comms alongside other business leads to best understand the marketing requirements
• Managing marketing budget efficiently, determining KPI’s and evaluating the performance of all marketing campaigns undertaken
• Making recommendations for improvements, sharing campaign analysis results with senior stakeholders to ensure learnings are considered in the development of all future growth opportunities
For more details about the role, please check the attached Job Description.
This role is part of a team based from our Head Office in Warwick, with a mix of working from home and in the office, you will need to be able to travel into the office on certain days.